Today we have the technology available at our fingertips to open up more opportunities than ever before. In the world of fitness, that means service offerings that can be more flexible and affordable for clients and members, and online training is one of the major new movements making this possible. With online training, fitness professionals are able to a market and sell their services to a wider audience, forever changing the role of how fitness professionals communicate and drive revenue. 

The reason online training is taking the fitness industry by storm is, fitness professionals:

  • Are no longer limited to swapping a finite number of hours in a day for face-to-face guidance
  • Have opportunities to train more clients than ever
  • Can automate their processes to cut down on their admin workload
  • Can deliver amazing experiences, faster, and easier

Likewise, businesses are able to tap into a brand new revenue stream by expanding their target markets

  • They can be both the local studio or club and an international brand
  • They can offer digital memberships that expand their market well beyond any geographic limits of a traditional brick and mortar business
  • They can deliver highly-integrated and innovative fitness experiences

For consumers, this also means:

  • Personal training is no longer a luxury service
  • More individuals can access the guidance they need to achieve their fitness goals
  • Fitness experiences now tie into their devices and wearables

Key Takeaways:

  • How to incorporate online personal training into your fitness business
  • How to leverage fitness technology to boost member engagement and build "future-proof" businesses
  • How to use technology and wearables to enhance the fitness experience in a studio environment


Friday, April 12, 2019 - 5:15pm to 6:15pm
ACE 0.1, NASM 0.1, AFAA 1, NSCA 0, ACSM 1