Opening More Studios: My Story of Success, Mediocrity and Catastrophe

The results of the decisions you make in opening your follow-on studios/gyms will either be tragic or magic so be sure you are prepared with the right process and thinking.  Come to hear the real deal from a pioneering fitness entrepreneur on his roller coaster experience in expanding his fitness studio company. You will learn all of the hypercritical factors of opening your next studio/gym and the lessons learned including: how to know when to expand, does competition help or hurt in location selection, the realities of real estate markets, capital and staffing considerations, and more. This session is for any studio/gym owner who's thinking about starting a 2nd or 3rd location, or even your first.  

Key Takeaways:

• The metrics that indicate when to expand or not
• Capital requirements for successful expansion
• Operational factors for successful expansion
• How to determine where to expand
• Tips for avoiding construction catastrophe