In this session, we will discuss proven ways to attract older clients that are educated, affluent and ready to pay for training services that meet their needs.

Key Takeaways:

  • Understand the aging population and process better to cut through the stereotypes
  • Use communication that will get them to know, like and trust you
  • Implement key marketing strategies that have been proven effective for studios of all types
  • Appreciate how all parts of your fitness business work together to be successful with aging adults
Friday, April 12, 2019 - 5:15pm to 6:15pm
ACE 0.1, NASM 0.1, AFAA 1, NSCA 0.1, ACSM 1